Burt's Bees are a natural cosmetics brand established in 1984. They are environmentally conscious promoting responsible sourcing of ingredients and are strongly against animal testing. This advert campaign for Burt's Bees features two of my exclusively designed 'Dahlia','Water lilies' and 'Peony' illustrations as backdrops. The brief was to create a unique seamless pattern design using brand colours for the 'Truly Glowing' collection.
The distinct Burt's Bees icon was also incorporated into the illustration. The final designs appeared in a variety of scales for use across TV advertisements, online media and a widespread print campaign. This wallpaper is part of a series of new brand illustrations I created, working closely with teams at Collective Media Productions and McGarryBowen in the USA.
Above: An example of how the designs were used across online and print media.
A closer look at the illustrations 'Dahlia', 'Water lilies' and 'Peony'; to create a repeat pattern design, I first work out the repeating elements in pencil. The sketch is then recreated in colour using Adobe Illustrator software.
